Order your own Easter Bunny before April 10th ’12 and get 2 yellow Suckers for free!

http://www.droog.com/store/accessories/hare-mat/

(also applies on Hippo mat!)

Kintsugi repair kit by Lotte Dekker | € 24,00

Friends of Droog are products by leading brands from around the world selected by us to complement the Droog collection. A special welcome to these new friends:

Table manners by Minale-Maeda

Bamboo sunglasses by Proof

Bingo, notes and more by Knock Knock

During July 2011, get a free copy of the Droog book ‘A human touch’ when you order over € 100,-.

Our third issue of the Droog magazine is out now. Flip through it here, and pick up a copy at Droog Amsterdam.

During Amsterdam Fashion Week, BerlinFashion.TV director David Roth came by Droog Amsterdam for an interview with Renny Ramakers.

BerlinFashion.TV

Here is the Come a little closer bench in action. It’s just as fun as it looks.

Available here.

Friends of Droog are products by leading brands from around the world selected by us to complement the Droog collection. A special welcome to these new friends:

Colour cushion - t.e.	Colour plaid - t.e.
MYdrap serviettes - MYdrap	Nothing hanger - Nothing design
Wooden radio - Magno design	Bed linen - Yumeko
Never use white type on black background - Bis Publishers

This week Bottoms up doorbell is back in stock after an improved production. We asked the designer, Peter van der Jagt about the design, which he came up with as a student at Hogeschool voor de Kunsten Arnhem.

Here’s what he said:

When I was studying, a strange thing happened. I actually became tired of design. And I was not the only one.

What’s the use after all, when fashion creeps in? What’s the use in assigning a colour when, before you know it, it is “so last year”? What’s the use in designing a shape if, within two years, it reminds you of something from way back when?

We thought we had the solution: we simply didn’t design anymore. We just had a good idea and prototyped it, without sketching or deciding on colour, shape or other aesthetic characteristics. The prototype thus became the product instantly. After all, if it can be made once by a student, it could be made many times by anyone, right? (Admittedly, in hindsight, this turns out to be a bit naïve).

This kind of thinking drove the design of Bottoms up doorbell. We were concerned with how the product could tell a story—not a fairy tale or a multi-layered, symbol-ridden social statement—but the story of the product itself.

What is a doorbell? Every single doorbell is a collection of electric parts that release a hammer so it hits two objects emitting a two-tone sound, in order to announce the arrival of company at the door.

Most doorbells are white plastic cubes that say nothing. Nothing about the technique, nothing about how they work, nothing about what a pleasant sound is, or how hospitality is expressed.

I designed the Bottoms up doorbell in 1994. 16 years later, the product is still current. Perhaps as a classic, but not out of nostalgia. Of course design, and the thoughts driving design have evolved, and I think for the better. Nevertheless, not wanting to design wasn’t such a bad idea after all.

The Bottoms up doorbell is available here.

Christophe Coppens has newly been appointed as purveyor to the Court of Belgium.

According to a long established tradition, the list of people whom His Majesty King Albert II appoints as purveyors to the Court of Belgium is determined once a year. In 2010, Coppens was one of the three establishments appointed to the services of the Court. What an honour!

Visit Droog Amsterdam to see the Christophe Coppens 2010-2011 Winter Collection.

We celebrated the upcoming opening of Droog Las Vegas in partnership with The Cosmopolitan of Las Vegas with a cake from Bakker Baard.  Yummy!