Florian Kräutli was born in 1985 in Switzerland. During high school he had several musical projects, including a German electro pop band, but then decided to do something serious and entered the foundation year at Lucerne School of Art. After a year of playing with paint and clay he found himself incompatible with the conventional design taught in Switzerland and found his way to the Design Academy in Eindhoven, where he's supposed to graduate in 2009.