Visitors of Value for Money (Milan presentation, droog, 2005) selected the products with the best balance in prize and emotional value. There were three versions of Blooming over cup: the white cup by Jan B. (cheapest), the same cup with flower print by Mina Wu (more expensive) and one with the same flower pattern but painted and signed by Mina Wu (most expensive). The version with flower print was chosen as the best ‘value for money’.