Coloured by Sweat; a unique dehydration warning system in the Nissan Juke, created by designer Paulien Routs

October 10th 2017

Droog partners with Nissan to apply a unique dehydration warning system in the Nissan Juke; the system is created by designer Paulien Routs.

The steering wheel and driver seat in the Nissan Juke compact crossover turn blue or yellow or colours in between, indicating the sweat and dehydration level of the driver.

The car employs a sweat-sensitive textile coating called SOAK, which changes colour when in contact with perspiration. The solution analyses the composition of a person’s sweat and changes colour if the values of the micro-fluids change. The solution reacts to both sweat on skin and sweat on clothing. Paulien Routs worked closely with a chemist in order to achieve the correct solution that would be able to accurately determine hydration levels.

SOAK, originally the brainchild of designer Paulien Routs, was developed in Droog’s program Reality Tanks, initiated in 2013 to push innovative concepts of young designers forward in collaborations with academic researchers and commercial partners. SOAK was developed in 2014 in collaboration with Thewa Innovation, The Dutch Cosmetic Association and cosmetic doctor Annebeth Kroeskop.

Paulien Routs: “I originally created SOAK to be used on workout attire, but when Nissan approached me with plans to implement the technology in a Juke crossover for a one-off media activation, I thought it was fantastic. Within my work I aim to create innovative materials or designs that create new interactions with the user, that offer information about, in this case, the condition of our body. It’s about contextualising design in a new way.”

Apart from the project with Nissan, Droog and Paulien Routs continue to work on the application of SOAK on workout attire.

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Exhibition ‘The Early Years of Droog Design’ at Centraal Museum, Utrecht (until 3 December 2017)

September 29th 2017

Centraal Museum bought its first Droog Design items exactly twenty years ago. Today Central Museum owns the world’s largest museum collection of Droog Design. At the same time, the year 2017 marks 100 years of De Stijl, celebrated across the country with the theme From Mondriaan to Dutch Design. So those are two good reasons for the exhibition Vroeg Droog: the early years of Droog Design.

This autumn, Centraal Museum presents fifty top pieces from its own collection. Swing away at the exhibition on Marcel Wanders’ Swing with the plants . Slide across Nina Farkache’s Come a litte bit closer marbles bench. Admire the collective’s early designs by Tejo Remy, Hella Jongerius, Richard Hutten and others. Or visit Droge Donderdag (Droog Thursday) on 5 October and 2 November: two evenings offering a special introduction to Droog Design.

Vroeg Droog: the early years of Droog Design is on display in Expo 7 from 22 September to 3 December 2017 in Centraal Museum Utrecht, Agnietenstraat 1, 3512 XA Utrecht.


Photo: Centraal Museum, Utrecht/Ernst Moritz

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Dit is zo ‘Dutch’ aan Dutch Design (Vrij Nederland, oktober 2017)

September 26th 2017

Here the article Dit is zo ‘Dutch’ aan Dutch Design published in the October issue of Vrij Nederland, on the occasion of ‘Vroeg Droog’ at Centraal Museum and the upcoming Dutch Design Week in Eindhoven. Read here (in Dutch only).

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Droge Donderdag 5 oktober, Centraal Museum Utrecht (19-21 uur)

September 20th 2017

Op 5 oktober vindt de eerste Droge Donderdag plaats, een gezellige avond waarbij iedereen welkom is de tentoonstelling Vroeg Droog te bezichtigen. Bovendien kun je conservator Natalie Dubois en conservator in opleiding Nadine Gouders ontmoeten in Expo 7 of in Museumcafé Centraal.

Bezoek de tentoonstelling Vroeg Droog en bewonder circa vijftig hoogtepunten van Droog Design uit de collectie van het Centraal Museum. Na een bezoek aan de tentoonstelling zijn bezoekers van harte welkom in Museumcafé Centraal. Wij trakteren je op een prosecco, tonic, sauvignon blanc of een ander droog drankje, zodat je kunt proosten op de nieuwe tentoonstelling Vroeg Droog: de beginjaren van Droog Design.

Je kunt tijdens deze Droge Donderdag tevens een lezing bijwonen over de definitie van Dutch Design. Joana Meroz (PhD candidate Design Cultures) vertelt over de radicale verandering die Droog Design betekende voor de betekenis van ‘Dutch Design’. De lezing vindt plaats van 19.15 uur tot 19.45 uur. Let op: de lezing zal in het Engels worden gegeven. Aanmelden hiervoor is verplicht, dat kan via dit inschrijfformulier.

Praktische informatie

Data: Donderdag 5 oktober, 19.00-21.00 uur
Locatie: Expo 7 & Museumcafé Centraal
Entree volgens reguliere prijzen. Voor actueel overzicht, klik hier

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Open Monumentendag/ Urban Monk at Hôtel Droog

September 8th 2017

Open Monumentendag
Saturday 9 and Sunday 10 September, 11 am

Join us in the courtyard of Hôtel Droog for a moment of silence and reflection with Casper Stubbé from Urban Monk.

The city is a constant hive of activity, however throughout summer, the Urban Monk will lead a series of sessions at Hôtel Droog’s Courtyard that offer a moment of relief and calm with 30 minutes of silence. Inspired by his travels from Japan, the Urban Monk makes the quality of silence and ritual just as accessible as drinking a cup of coffee. This session will be followed by a discussion and reflection period.

Reserveren via reservations@droog.com

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Economia Festival / April 28-30

March 28th 2017

Share your money habits via our poll which will be online in April and receive a voucher to spend at the Economia Festival (April 28-30th) at NatLab Eindhoven. While using the voucher, you will be confronted with the difference between your initial abstract values you left in the poll and the transactions you make in real life. An overview of the various transactions will be projected on screens at the festival. Droog is partner of the Economia project initiated by Mark van der Net (OSCity/Design+Desires) and Wiepko Oosterhuis. Get your tickets here!

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Brave Young Entrepreneurs

March 28th 2017

Brave Young Entrepreneurs from the Dapperbuurt in Amsterdam are in full swing creating the hub that will support other youngsters who too aspire to be business owners. These preparations derive from our project ‘Me, Myself & My Job’. Successful senior entrepreneurs Oscar Kneppers of RockStart, Sarriel Taus of World of Food and Leon Ramakers ex-director of Mojo Concerts and others are in the Supervisory Board coaching this core to establish this new start up accelerator..

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Urban Green Instagram Contest / Feb 21 – March 9

February 20th 2017

Grab your camera and post your Instagram interpretation of what urban ‘green’ looks like according to you. You can win (1) a ticket for an exclusive Instagram Meet-Up organized by Senns_Less, and (2) a very delicious lunch platter for two (worth 33,- euro) at Hôtel Droog.

Three fun steps to win:

1. Be utmost creative with the theme of Urban Green
2. Post your Instagram photo with #droogurbangreencontest
3. Tag your Instagram photo with @droogdesign

Curious who will be the lucky shot? The award ceremony for the winner will be held during the public event ‘Urban Green, What Do You Mean?!’ on Thursday March 9, 2017, 8PM. 

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Laying the Groundwork for the Start-up Accelerator by and for Young Dapperbuurt Entrepreneurs

January 31st 2017

 

On the January 23rd Design+Desires organized the ‘Dappere Ondernemers’ (brave entrepreneurs) public meeting in Amsterdam. Young entrepreneurs, residents, and business people from in- and outside the Dapperbuurt neighborhood in Amsterdam came together to pulse interest and discuss developing a neighborhood entrepreneurial hub, run by and for youngsters.

The meeting was a continuation of our research-and-do project ‘Me, Myself & My Job’ (2016) conducted in the Dapperbuurt neighborhood of Amsterdam. This research centers on youngsters and their dreams in relation to work and free time. Our findings show that majority of young people surveyed would rather be self-employed than work for a boss under fixed employment. However, the majority also expressed they often lack the necessary tools and feel insecure when it comes to setting things into motion. Our proposal was to create a ‘Hub’ as a launch platform, a space where personal growth, work ambitions and leisure time could intertwine. This hub could be modeled like the high-tech start-up accelerators – such as RockStart and Startupbootcamp- and run by youngsters who would like to start or already run their own business.

Various entrepreneurs and locals attended the meeting held in The Jungle Amsterdam, in the heart of the Dapperbuurt. After her presentation, Renny Ramakers asked the audience for feedback on the framework ideas she has for such a Hub. During the open mic, several youngsters and neighbors expressed their willingness to participate. The evening connected many people in the neighborhood who may have otherwise not known one another. A resident from the Dapperbuurt expressed his joy and noted if he had not come across our Facebook promotion, he would not have known all the young entrepreneurs in his neighborhood. He works as a coach in daily life and said he would be delighted to contribute to the Hub. Another entrepreneur, a lawyer shared his thoughts and offered his support in way of advice to youngsters in their initiatives for the Hub. Several civil servants of the Dapperbuurt were also in attendance. One of them told the youngsters that the City of Amsterdam might explore the possibilities to facilitate such a Hub.

Renny Ramakers emphasized that key to getting the Hub off the ground is that the youngsters themselves initiate its’ creation with plans and needs. Therefore Droog will offer practical support by means of creating a Supervisory Board with seasoned and well-experienced entrepreneurs who will coach the Hub-organizers.

One young entrepreneur, Irene Drexhage was inspired to take the lead. She is now the chairman of a group of 18 youngsters that expressed interest in setting up a hub. The day after the event, Renny Ramakers and Irene Drexhage were interviewed by business radio BNR Zakendoen to talk about the project.

The next step will be a follow-up meeting between the Supervisory Board and the group of youngsters who want to run the Hub. This is just a start. We think the Hub concept could be carried throughout the Netherlands.

The public meeting was organized via a poster campaign of the same name shown the weeks prior in 40 bus stops throughout Amsterdam East. Via a Facebook promotion, Droog interviewed and hand-selected 17 young, proud and successful entrepreneurs to showcase on the posters.

Stay tuned to the Design+Desires program for updates.

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The wonder of weaving…Cacau

December 14th 2016

Photography by Dario Pequeno Paraiso


The wonder of weaving. Separating white and blue threads is tedious work but makes it possible for the weavers of Cacau to develop the detailed patterns into a cohesive design. Droog designer Nikkie Wester is dedicated to helping the weavers work wonders.

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