It’s two days before the opening of Droog Las Vegas–a great moment to pull up one of our favourite quotes by John Unwin, CEO of The Cosmopolitan of Las Vegas as published by Travel + Leisure:
John Unwin has been giving me a hard-hat tour of the Cosmopolitan for the better part of an hour, pointing out the “casino cabanas” and the lobby columns patterned in high-definition video screens. But it’s not until we reach the building’s eastern edge, where it opens onto the sidewalk of the Las Vegas Strip, that I realize just how different it’s going to be. “We’re going to put a Droog in this corner,” the hotel’s CEO tells me. A what? “You know: Droog, the Dutch design store. Slots would make more money, but I think Droog is cooler.”
Read the full article here.