Rethink – lecture by Renny Ramakers at The Future Dublin, November the 4th, 6pm

November 1st 2017

On Saturday November the 4th, Renny Ramakers will present her take on what is needed for the Future at the international immersive festival The Future in Dublin, Ireland. The Future invited Renny to speak as a lead speaker on the Vision Stage and to explain her ideas on the power of rethinking. She will share her view that cities have never been so diverse as they are now. She sees a world full of contradictions and oppositions as an opportunity to change established notions.

Saturday November 4, 2017
RDS (The Royal Dublin Society)
Merrion Road, Ballsbridge
Dublin 4, D04 AK83

Get your tickets here


Droge Donderdag bij Centraal Museum (2 november 2017, vanaf 19:30 uur)

October 23rd 2017

In de tentoonstelling ‘Vroeg Droog’ in het Centraal Museum in Utrecht wordt niet alleen een selectie uit de collectie van Droog Design getoond. Ook wordt het begrip ‘Dutch Design’ aan de kaak gesteld. Want wat is Dutch Design precies? En wie bepaalt dat?

Tijdens Droge Donderdag op 2 november organiseert Centraal Museum een Q&A waarin ze proberen antwoorden op deze vragen te geven. Conservator Natalie Dubois treedt in gesprek met Tejo Remy (ontwerper Droog Design), Harm Scheltens (oprichter Pastoe), Merijn Everaarts (oprichter Dopper) en Els Doornhein (advocaat bij De Vos & Partners Advocaten).

De Q&A is gratis toegankelijk, maar aanmelden is verplicht. Dat kan via de website van het Centraal Museum.

Het programma van de avond ziet er als volgt uit:
19.30 uur Inloop in Museumcafé Centraal
19.45 uur Start Q&A
20.30 uur Borrel met droog drankje
21.00 uur Einde programma

Photo: Centraal Museum, Utrecht/Ernst Moritz


Coloured by Sweat; a unique dehydration warning system in the Nissan Juke, created by designer Paulien Routs

October 10th 2017

Droog partners with Nissan to apply a unique dehydration warning system in the Nissan Juke; the system is created by designer Paulien Routs.

The steering wheel and driver seat in the Nissan Juke compact crossover turn blue or yellow or colours in between, indicating the sweat and dehydration level of the driver.

The car employs a sweat-sensitive textile coating called SOAK, which changes colour when in contact with perspiration. The solution analyses the composition of a person’s sweat and changes colour if the values of the micro-fluids change. The solution reacts to both sweat on skin and sweat on clothing. Paulien Routs worked closely with a chemist in order to achieve the correct solution that would be able to accurately determine hydration levels.

SOAK, originally the brainchild of designer Paulien Routs, was developed in Droog’s program Reality Tanks, initiated in 2013 to push innovative concepts of young designers forward in collaborations with academic researchers and commercial partners. SOAK was developed in 2014 in collaboration with Thewa Innovation, The Dutch Cosmetic Association and cosmetic doctor Annebeth Kroeskop.

Paulien Routs: “I originally created SOAK to be used on workout attire, but when Nissan approached me with plans to implement the technology in a Juke crossover for a one-off media activation, I thought it was fantastic. Within my work I aim to create innovative materials or designs that create new interactions with the user, that offer information about, in this case, the condition of our body. It’s about contextualising design in a new way.”

Apart from the project with Nissan, Droog and Paulien Routs continue to work on the application of SOAK on workout attire.


Exhibition ‘The Early Years of Droog Design’ at Centraal Museum, Utrecht (until 3 December 2017)

September 29th 2017

Centraal Museum bought its first Droog Design items exactly twenty years ago. Today Central Museum owns the world’s largest museum collection of Droog Design. At the same time, the year 2017 marks 100 years of De Stijl, celebrated across the country with the theme From Mondriaan to Dutch Design. So those are two good reasons for the exhibition Vroeg Droog: the early years of Droog Design.

This autumn, Centraal Museum presents fifty top pieces from its own collection. Swing away at the exhibition on Marcel Wanders’ Swing with the plants . Slide across Nina Farkache’s Come a litte bit closer marbles bench. Admire the collective’s early designs by Tejo Remy, Hella Jongerius, Richard Hutten and others. Or visit Droge Donderdag (Droog Thursday) on 5 October and 2 November: two evenings offering a special introduction to Droog Design.

Vroeg Droog: the early years of Droog Design is on display in Expo 7 from 22 September to 3 December 2017 in Centraal Museum Utrecht, Agnietenstraat 1, 3512 XA Utrecht.

Photo: Centraal Museum, Utrecht/Ernst Moritz


Dit is zo ‘Dutch’ aan Dutch Design (Vrij Nederland, oktober 2017)

September 26th 2017

Here the article Dit is zo ‘Dutch’ aan Dutch Design published in the October issue of Vrij Nederland, on the occasion of ‘Vroeg Droog’ at Centraal Museum and the upcoming Dutch Design Week in Eindhoven. Read here (in Dutch only).


Droge Donderdag 5 oktober, Centraal Museum Utrecht (19-21 uur)

September 20th 2017

Op 5 oktober vindt de eerste Droge Donderdag plaats, een gezellige avond waarbij iedereen welkom is de tentoonstelling Vroeg Droog te bezichtigen. Bovendien kun je conservator Natalie Dubois en conservator in opleiding Nadine Gouders ontmoeten in Expo 7 of in Museumcafé Centraal.

Bezoek de tentoonstelling Vroeg Droog en bewonder circa vijftig hoogtepunten van Droog Design uit de collectie van het Centraal Museum. Na een bezoek aan de tentoonstelling zijn bezoekers van harte welkom in Museumcafé Centraal. Wij trakteren je op een prosecco, tonic, sauvignon blanc of een ander droog drankje, zodat je kunt proosten op de nieuwe tentoonstelling Vroeg Droog: de beginjaren van Droog Design.

Je kunt tijdens deze Droge Donderdag tevens een lezing bijwonen over de definitie van Dutch Design. Joana Meroz (PhD candidate Design Cultures) vertelt over de radicale verandering die Droog Design betekende voor de betekenis van ‘Dutch Design’. De lezing vindt plaats van 19.15 uur tot 19.45 uur. Let op: de lezing zal in het Engels worden gegeven. Aanmelden hiervoor is verplicht, dat kan via dit inschrijfformulier.

Praktische informatie

Data: Donderdag 5 oktober, 19.00-21.00 uur
Locatie: Expo 7 & Museumcafé Centraal
Entree volgens reguliere prijzen. Voor actueel overzicht, klik hier


Open Monumentendag/ Urban Monk at Hôtel Droog

September 8th 2017

Open Monumentendag
Saturday 9 and Sunday 10 September, 11 am

Join us in the courtyard of Hôtel Droog for a moment of silence and reflection with Casper Stubbé from Urban Monk.

The city is a constant hive of activity, however throughout summer, the Urban Monk will lead a series of sessions at Hôtel Droog’s Courtyard that offer a moment of relief and calm with 30 minutes of silence. Inspired by his travels from Japan, the Urban Monk makes the quality of silence and ritual just as accessible as drinking a cup of coffee. This session will be followed by a discussion and reflection period.

Reserveren via


Economia Festival / April 28-30

March 28th 2017

Share your money habits via our poll which will be online in April and receive a voucher to spend at the Economia Festival (April 28-30th) at NatLab Eindhoven. While using the voucher, you will be confronted with the difference between your initial abstract values you left in the poll and the transactions you make in real life. An overview of the various transactions will be projected on screens at the festival. Droog is partner of the Economia project initiated by Mark van der Net (OSCity/Design+Desires) and Wiepko Oosterhuis. Get your tickets here!


Brave Young Entrepreneurs

March 28th 2017

Brave Young Entrepreneurs from the Dapperbuurt in Amsterdam are in full swing creating the hub that will support other youngsters who too aspire to be business owners. These preparations derive from our project ‘Me, Myself & My Job’. Successful senior entrepreneurs Oscar Kneppers of RockStart, Sarriel Taus of World of Food and Leon Ramakers ex-director of Mojo Concerts and others are in the Supervisory Board coaching this core to establish this new start up accelerator..


Urban Green Instagram Contest / Feb 21 – March 9

February 20th 2017

Grab your camera and post your Instagram interpretation of what urban ‘green’ looks like according to you. You can win (1) a ticket for an exclusive Instagram Meet-Up organized by Senns_Less, and (2) a very delicious lunch platter for two (worth 33,- euro) at Hôtel Droog.

Three fun steps to win:

1. Be utmost creative with the theme of Urban Green
2. Post your Instagram photo with #droogurbangreencontest
3. Tag your Instagram photo with @droogdesign

Curious who will be the lucky shot? The award ceremony for the winner will be held during the public event ‘Urban Green, What Do You Mean?!’ on Thursday March 9, 2017, 8PM.